Sung Jang is an artist, industrial designer, principal of Sung Jang Laboratory, and associate professor of industrial design at the University of Illinois at Chicago.

Matthew Frederick is a bestselling author, instructor of design and writing, and the creator of the 101 Things I Learned(R) series. He lives in New York's Hudson Valley.

- why all design is performed in relation to the body
- why every product is part of a system
- the difference between being clever and being gimmicky
- why notions of beauty are universal across cultures
- how to use both storytelling and argument to effectively persuade

Written by three experienced design instructors and professionals, 101 Things I Learned(R) in Product Design School provides concise, thoughtful touch points for beginning design students, experienced professionals, and anyone else wishing to better understand this complex field that shapes our lives every day.

Supplier: Metro Muscat

Metro code: MMC007